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Fahrenheit Studio Receives Four Design Awards

Studio's artful design and innovate 360 branding achievements are honored

LOS ANGELES, CA—September 12, 2007—Fahrenheit Studio, a new media design and 21st century branding firm, today announced the winning of four design awards, adding to the studios overall excellence in the industry. The Horizon Interactive Awards, a prestigious international competition recognizing outstanding achievement among interactive media producers from all over the world, honored Fahrenheit with two bronze awards for their web design of AxissAudio.com and for the musical entertainment website, Virgin Records (www.virginrecords.com). The studio also received two Summit Creative Awards; a silver award winner for the design of Virgin Records' website and a bronze award winner for designing and revamping JossStone.com for the popular British soul singer and songwriter.

The 2007 Horizon Interactive Award competition (www.horizoninteractiveawards.com) saw nearly 1000 entries from all over the world including nearly all 50 States and many other countries including: Australia, Canada, Chech Republic, Columbia, Croatia, Germany, Egypt, Spain, Hong Kong, Hungary, Indonesia, Israel, Italy, Malaysia, South Africa, Syria, Thailand, Turkey, and Taiwan. Judges looked for the best blend between creativity and functionality. Each entry was judged for the following criteria: solution creativity and originality, overall graphic design / appearance / user experience, communication of message, technical merit and effectiveness of solution.

"Every artist likes to be acknowledged for their hard work and receiving these awards from such prestigious critics is greatly appreciated and reconfirms Fahrenheit Studios' commitment to excellent design, artwork and providing an engaging and beautiful user experience, which is the backbone to all of our projects," says Fahrenheit co-founder and director Dylan Tran.

The Summit Creative Awards (www.summitawards.com) recognizes and celebrates the creative accomplishments of small and medium sized advertising agencies and other creative groups with annual billings of $25 million or less. Over the last decade, the competition has established itself as the premier arbiter of creative excellence for firms of this size. Judges made their evaluations based on innovation and creative concepts, strong executions and the ability to communicate and persuade.

"As the web becomes more and more crowded, being distinct and creative will become more important," says Fahrenheit co-founder and director Robert Weitz. "If you want to stand out from the crowd, you need great design and great production and we're honored to win awards for both of these aims."

The studio has also worked on projects for artists such as The Rolling Stones, Korn, Ben Harper and KT Tunstall, delivering distinctive high quality sites.

About Fahrenheit Studio
Fahrenheit Studio is a Los Angeles-based new media design firm founded in 1995 by Robert Weitz and Dylan Tran. Fahrenheit specializes in branding and web development for high-profile clients such as Virgin Records, IBM, Warner Music Group, Sony Music Entertainment, Warner Bros. Online, Mattel Interactive, and artists such as The Rolling Stones, Korn, Ben Harper and KT Tunstall. For more information visit: www.fahrenheit.com.

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Testimonials

"We first approached Fahrenheit a year ago, following a period of rapid growth and change, including the acquisition of another company. We recognized that we needed to build strong internal and external brand awareness. Fahrenheit took the time to get to know our business, our employees and our customers. They helped us develop a unified brand message, an exciting new visual identity, and a clear strategy for moving forward. The rebrand has been a huge success across the board—from employees to customers. It's revived our image as a fun, innovative, and user-friendly company. The message we're sending finally matches the way we see ourselves."

—Matt McLellan, President, Evisions, Inc.

"Fahrenheit Studio helped with our investment firm’s brand message and website. They were recommended to us by a friend who noticed our struggles in finding the right marketing agency. We knew we had been steered in the right direction from the first meeting. Fahrenheit was able to quickly fulfill our marketing needs, bringing strong design with compelling and unique content. They were always responsive and frequently went above and beyond what we had asked. We would strongly recommend Fahrenheit in the future."

—Jason Scott, Chief Operating Officer, L&S Advisors

"We turned to Fahrenheit Studio for a modern rebrand of our platform, and to better engage with our user base. Fahrenheit really took the time to understand our managed futures business and what users needed from the services we provided. It was a very thoughtful process to build a lasting brand and user experience, and best of all they did it within our budget. The entire Fahrenheit team was courteous, conscientious, and very enjoyable to work with."

—JonPaul Jonkheer, Executive Vice President, IASG, Inc.

"Fahrenheit's design transformed us from a financial firm into a global brand. We look bigger and work better. Our new web presence now helps drive the other aspects of our business, making our customer interaction more efficient and effective. Importantly, when people reach us, we have more clout."

—JJ Burns, CEO, JJ Burns & Company

"Fahrenheit Studio has really come through for Virgin Records. They consistently hit their deadlines while managing to deliver extremely high-quality, gorgeous artist websites within budget. Bringing Fahrenheit into our online branding process has met with acclaim from both the artists, managers and executive staff at EMI."

—Jesse Kanner, Director of New Media, Virgin Records

"Fahrenheit Studio helped us to formulate a strategy and execute it from soup to nuts. The results were stunning: We grew from $2 billion to $5 billion AUM; newsletter grew from 20,000 to 80,000 readers. We also launched a campaign that brought in 300 accredited investor leads in the first few hours, resulting in more than $35 million in new business."

—Patrick O'Connor, Marketing Director, Navellier & Associates

"Fahrenheit Studio is a pleasure to work with and they have delivered outstanding results for our e-commerce property Zansaar.com. The entire project from concept to delivery was co-ordinated between India and LA and executed flawlessly without a single face to face meeting."

—Jawad Ayaz, CEO, Zansaar.com

"Fahrenheit Studio came up with a complete branding and communications strategy that has helped me expand my online presence, update my image, and connect with my readers in better ways. They did everything from designing the Mauldin logo and building the website to revamping my newsletters. I encourage you to contact them and see what they can do for you."

—John Mauldin, President, Mauldin Companies

"Fahrenheit Studio knows what it takes to build a brand, and helped us achieve remarkable brand equity for Lessonlab in less than 5 years. They did this by constantly working to align our look and feel with our mission. I know of no other design team that can work effectively on such a diversity of projects."

—James Stigler, CEO, Lessonlab, Inc.

"The Fahrenheit team is one of the true treasures of the design world. Their expertise goes well beyond any ordinary firm. With a wide range of skills and expertise they can help their clients with both conceptual and business concepts. From design, to websites, marketing, branding, one would be hard pressed to find one company that would have such a wide range of both skills and talents."

—Eric Garcia, Owner, 48 Windows Music & Mix

"Fahrenheit Studio has invigorated our brand, created an interactive online community, significantly improved the return on investment of our SEO marketing budget, created a qualified lead generation engine to drive our sales efforts, and provided tremendous enhancements to our client retention management."

—Gabriel F. Burczyk, CEO, WrapManager, Inc.